Many have good reasons to celebrate this New Year especially eCommerce companies in India. They really had a good stint and many companies made history in e-retailing business. India having the biggest population in the world, it is no surprise that it has surpassed many developed countries in terms of internet users, which is actually growing significantly every year. It is only a matter of time before it becomes the largest eCommerce market in the world.
Every day, we listen to new start-ups exploring eCommerce with innovative ideas and offering services in unique ways. However, there are only a handful of companies which succeed in grabbing the attention of customers. Started out as a small venture, some managed to capture a niche segment in the furniture industry. It is the first company in India to introduce marketplace model for retailing furniture and home decor products. While the big players are slowly moving to marketplace model due to huge cost saving and profit margin, these have definitely got potential to grow its market share in the coming days.
It provides small merchants across India with online opportunities to reach their global customers in a click. Today, there is a good consumer demand for furniture products in India but big online players are unable to meet such requirements due to poor quality and supply chain. Having a vast economy, India has so many merchants selling unique furniture both temporary and contemporary, thanks to its centuries of rich arts and crafting culture. However, they do not have the adequate resources or knowledge to promote their products in the internet world of globalization.
Ecommerce stores intents to bridge this gap by providing them with a suitable marketplace platform which is more reliable and customer focused. Also, they are founded on the principle that all products sold in their marketplace must be made locally in India. Thus, helping small merchants have their own share in the growing economy.